The challenge 

To create a new brand for this innovative product in the child safety market.

Our approach

Discovery > Brand identity >  Photography & video > Website

Our work 

The discovery phase revealed the  founders’ aim to share Finland’s unique approach to family care in new markets.

We started by crafting their brand identity to reflect their professionalism combined with a soft family feel, using a confident lower case font and an interlocking logo mark that sits well with the product purpose.

Our scope of work included the launch and roll out  – from photo shoot and video to website design and build, social media and instruction manual.